LifterLMS, BitCoin SV, DevChat, and eCommerce Losers

BobWP:
Mr. Brad Williams. How are you doing?

Brad:
I’m doing well. How are you doing?

BobWP:
Hey, I’m doing good. We got actually snow on the, I was going to

Brad:
Say you snowed in, right?

BobWP:
Yeah, snowed in. I went out there and charged through the three inches yesterday, and it was pretty critical.

Brad:
You don’t get a lot of snow there, right? So is that just chaos when you do get a couple inches?

BobWP:
It’s interesting because we’re unlike Seattle when we’d get snow here, everybody just kind of, oh yeah, somebody was asking, do we have plows? And it’s like, yeah, the one that sits there for two years and waits, but it’s not that bad. I mean, in Seattle, the Seattle area now when they get snow, they have all the hills, and that’s where it gets really, really nasty. Very, very hilly.

Brad:
We got hit hard last week with some negative temperatures, and this week right now it’s a beautiful 50 some degrees out, so it’s like a heat wave. I’ve got the flip flops out. I’m ready to go to the beach. I, I’m ready for spraying and it’s just a tease, I think. But the weather has been interesting this year.

BobWP:
Yeah, it has. And our guest, Chris Badgett from Lifter LMS welcome. And I know you’re up in a little bit of snow yourself, right?

Chris:
Yeah. I’m in a small town on the coast of Maine, and I actually have a little cabin office I built in my backyard, so I just walked through maybe four inches of snow in my Crocs to get to my office every day.

Brad:
He’s like trying to hold in the laughter when you’re talking about three inches of snow. That’s nothing.

BobWP:
That’s nothing in Maine. Oh yeah. I grew up on much deeper snow, but over here everybody gets really freaked out, but we survived. So Chris from Lifter LMS, few of us know about it, a lot of us know about it. I shouldn’t say a few of us. Brad and I know about it. I’m sure there’s a few people out there that don’t know about it and what you do. And so tell us not only what you do, but what’s new in the world of Chrissy’s days?

Chris:
Yeah, well, lifter, L-M-S-L-M-S stands for learning Management system. So you can use that to create an online course website or a training based membership site that might have some coaching, some courses, some members only downloads, that kind of stuff. You can even create a full on online school. We’ve seen lifter used in university academic departments. People build Udemy style clones with it. So it’s really scalable from a one course website all the way up to a multi instructor school. What’s new with it is we just released our WooCommerce 2.0 integration. We always had Woo from the beginning as an option, even though Lifter has its own native e-commerce system with Stripe and PayPal, but we always wanted to integrate with Wu because of the wonderful WordPress community and all the ecosystem that’s built out around WooCommerce, payment gateways and all kinds of countries and whatnot. So that’s new and in life. I’m just a work at home dad loving life, and thanks for having me on the show. I really appreciate it.

Brad:
Yeah, thanks for coming on. We’re excited to dig in a little bit. I’m curious from your side, and I’ll speak from my side, being in client services, building websites using products like yours, we’ve seen a pretty big uptick in LMS leads coming out of the door, people requesting one to integrate learning management systems, build out either new ones or integrate into the existing sites, like a really large uptick in the past, literally just a few months. And I’m curious on your side, are you seeing the same thing? Has it always been there and maybe we’re just now tapping into it, but I’m really curious, is LMS really on the rise or am I just starting to be a little more aware of that type of stuff?

Chris:
I think it’s a little bit of both the online course movement or I want to have a membership site to monetize my knowledge or whatever it is, really having a moment right now, and it has been for the past little bit. I started out as a WordPress freelancer in about 2011 and built up an agency I started blogging about. I started doing my own online courses actually in the permaculture and organic gardening niche. And I used a theme off of a theme forest that had some LMS features and I started blogging in the theme, in the theme, and I started blogging about that on my freelancer web design blog, and most people didn’t read my blogs, but all of a sudden I started getting all these comments and engagement, and then people wanted to hire me to do core sites membership sites, and this was a long time ago, so I’ve seen this steady rise later.
We transitioned our agency to just a product business, but at the height of the agency days, we were focused exclusively on membership sites and core sites, kind of expert sites. And there’s just been growing demand, and I think it’s really interesting because the first movers in all this was in the technology space. Community colleges and universities have had a hard time traditionally keeping up with their computer science programs to be current. So other entrepreneurs pop up, like Team Tree House, Pluralsight Code Academy, all these online courses around how to code. We are kind of the early adopters, but I think maybe what you’re seeing right now is everybody else is coming too. So this trend has been happening for a long time, but we’re kind of in a, here comes everybody moment right now,

Brad:
And a lot of the requests that we’re seeing and context we’re speaking with, I think a lot of people probably when they hear LMS, they’re thinking kind of like the examples you mentioned, but a lot of what we’re seeing too is just internal training for companies, which is a really cool application for an LMS. It’s not public, it’s internal. It’s to train your employees, maybe help them grow from being maybe low level to more senior level or even into management, which is just a really beautiful application for these LMS systems that I don’t think a lot of people are thinking about. There’s just a lot of different uses for this type of a system than just the public sign up and take some courses approach.

Chris:
Our original beachhead market was the education entrepreneur, but what I noticed is all these other markets started coming in and we were joking before we hit record about some things on my board behind

Brad:
Me here, secret sauce back there, zoom in.

Chris:
This actually says internal training right here. There’s the expert over there. We’ve got blended learning, we’ve got an online marketplace, online schools, continuing ed, and then product marketing and onboarding. So there’s all these different use cases. I was starting to get some corporations coming in and they were using the tool to change their train, their managers to create hr, sexual harassment compliance courses and all this forklift training, safety, all this whole world, not just experts wanting to make money on the internet, just bread and butter training for companies.

Brad:
Yeah, it’s a really practical, really cost option, especially you can imagine the corporate world, the systems they have traditionally had in place to do corporate training and to track it. Probably very, really archaic older technology, probably very expensive licensing models and just, it doesn’t make sense in this day and age when you can take a product like yours, which by and large is an absolute steal at the price on the professional side and kind of roll out yourself without even really getting into the code. You have a very robust system that internally you can train your employees. And a lot of it is with compliance, like you mentioned, sexual harassment and maybe drug use or whatever. These are critical training systems internally with companies that they have to make sure they get right or they could be in some serious trouble. So I love seeing things like that where it’s like when you hear it, you’re like, well, of course they do that.
Of course people are doing that, but it’s not the initial reaction when you hear about NLS or maybe some other product of how people are using it. And it’s really cool to see that really take hold. I mean, I’m sure you’re happy it expands your market even more. Right. I’m curious, one thing you mentioned, and this is I guess slightly off topic of e-commerce, but I’ll try to wrap it up here, Bob. I know I get a little geeky out on this type of stuff, but you mentioned I know you do. Yeah. We bear with it though. Yeah. You mentioned going from agency to products, and I always love those stories because, and correct me if I’m wrong, but it’s almost like you kind of stumbled on a good idea. Like you said, you started writing about it, you started getting a lot of inquiries about it, and you’re like, oh, this is what we’re going to do. We’re going to build these systems. And then at some point you kind of decided to roll your own product and then potentially release it. Now you’re doing it fulltime. So maybe you can just very quickly share with us how that came to be and the deciding factor that pushed you over the edge to go full-time products.

Chris:
Well, I’ll give you the short version. I mean, it’s kind of one of those nine years to overnight success stories. But I started out as a solo freelancer. I sold my first website for a hundred dollars. I got up to about the $2,000 website as a solo freelancer. Then I realized I wasn’t a web developer or a designer, so I started hiring those people to build an agency. Then we started selling $5,000 sites. Then I merged my agency with another agency, combined companies, and then we started doing the higher end stuff, 20, $30,000 sites. And then we got well known in the Infusionsoft community and started doing even bigger 50, 60, $80,000 projects building a lot of custom tech on top of WordPress and application development and more advanced marketing stuff. And it was in that some of those big clients were the very first users of Lifter LMS. So we essentially used our agency to bootstrap products. So it went from a 17 person agency down to where I am today, eight person product company. So that’s kind of the short version of how that happened. But at 100%, the key glue to glue it all together was that picking a niche and a focus of we do LMS and membership sites, core sites, and these are our people. These are who were going to serve. And once we had that focus, if everything got a lot easier.

Brad:
Yeah, I love those stories. Another one that comes to mind is Rocket Genius, how they were kind of a traditional agency, just like you described, and they eventually released Gravity Forms, and that became, became their business. They didn’t set out on day one to turn into a products company like you, but they ended up there and have been very successful. So I love hearing those stories and seeing those stories. I’m still on the agency side maybe. No, we won’t. Probably not. We have some products, but I doubt it’ll be our full-time gig. But I definitely love living vicariously through people like you. It looks like a lot of fun.

Chris:
Well, I also admire web dev studios, enterprise WordPress development. I just have a ton of respect for that and that level. I know you guys recently released a PACE portfolio piece for that company. Yeah, pace

Brad:
Foods. Yep.

Chris:
I’m like, wow, I couldn’t imagine handling a client that big, and I have a lot of respect and admiration for what you do as

Brad:
Well. Thanks. Yeah, it’s fun when you grow, and it is probably the same with you when you’re starting to see people, brands you recognize, use your products. We get to same kind of emotion when we are launching sites with brands that we recognize and have grown up with and we can share with our friends and family, be like, look, we built something. And you know what it is? It is not some random website that doesn’t just don’t quite understand. It’s like, yeah, you know what Pace Foods is or whatever. So yeah, I appreciate that. It’s always fun to see companies grow, especially in this space and just keep spreading the good word of WordPress. Cool story, man. Thanks for sharing.

BobWP:
Yeah, very cool. And how about the WooCommerce end of things? Was that by customer demand or was it a market you wanted to tap into or both?

Chris:
It was intentional from the very beginning in the way that we built on top of WordPress. We wanted to, even though we had our own native, we wanted to solve what I call the software Frankenstein problem in WordPress where for an online course or membership site, people would get all these plugins made by different companies to kind of make it work. And that’s what it was like back in 2011, 2012. So we wanted to be an all-in-one, so we wanted to have our own e-commerce. But being a WordPress guy, I had to give some love to WooCommerce and just respect for that huge community over there. And I wanted to be able to, if somebody had lived in a country that wasn’t supported by Stripe, I wanted them to be able to find their payment gateway on WooCommerce and create their course and sell it through. So it was really that one of our core values is internationalization and just being a good global citizen. So that’s kind of why we went with WordPress and Woo, from the very beginning there. And I think it was Jason Cohen from WP Engine there. He made a comment a long time ago, it might’ve even been on drag cast where he said that he was talking about the scale of the internet. We don’t really understand how big the internet is,
And that he was talking in reference to choosing WP Engine and building out that market. But I’ve always, when he said that, I really took that to heart, we really don’t understand how big the internet is. Learning is a global problem. I don’t want to put anything in my way that’s going to prevent somebody anywhere in the world from getting up and running since we’re WordPress, everybody’s democratizing something. So we we’re democratizing education, just wanting to make that globally accessible.

Brad:
Yeah, that’s great. I mean, it’s a smart move, right? WooCommerce, like you said, has a huge community, a huge company behind it now with automatic owning it. And you really had two options. Either integrate with them or try to directly compete with them at all levels, which I think we can all agree is probably not the best approach.

Chris:
Well, we do both. We do have our own native,

Brad:
We do have your own. But like you mentioned, having a gateway for every single payment processor in the world, just like WooCommerce has, that’s where it gets challenging. And I mean, I think you took the smart approach of integrate with these tools that people already use and love, and then to bring your uniqueness of the LMS components into that system, I think is awesome. So really cool to see that tight integration now.

BobWP:
Yeah, very cool. And we’ll have you tell us a little bit more about some of the specific features at the end there when we share our WOO tools. But yeah, let’s go ahead and move in. And we have some really incredible stories here to not really, but it was a little tight to find some really juicy stuff. I’m only doing this one because Brad at least has some inkling of this and myself, I don’t have any inkling of it, and I’m not sure about Chris, but I noticed that there was a, came across an article, WooCommerce opens its doors to Bitcoin sv. And it was like, oh, okay, well Brad, what the heck do you think about that? I mean, to me it looked like the article was talking about that this is intentionally making it where you can only accept Bitcoin through your site, nothing else. And I’m not sure what the implications of that or what the pros and cons are. Any thoughts there from either view?

Brad:
Yeah, I mean, so Bitcoin SV is basically a new fork of Bitcoin cash, which was a fork of Bitcoin. So without getting too technical, and I can’t even totally wrap my head around all of this stuff, but basically cryptocurrencies, they’re open source. Majority of ’em think of taking something like WordPress and forking it and making it kind of go down, start to head a different direction. Just like WordPress was a fork of what? B five media? Is that what it’s called? B five? Yeah, B2B five, something like that. So basically this is a fork of the currency with kind of a different vision of the direction that Bitcoin should go. So at a high level, that’s what we’re talking about here. So basically they’re offering, there’s a plugin so you can accept these different types of cryptocurrencies, different Bitcoin, cryptocurrencies if you will. So I think that’s cool.
And there’s a number of different ways you can accept all sorts of cryptocurrency. Bitcoin being the largest and most well-known, but there’s hundreds if not thousands of what they call alt coins of different types of currency like Bitcoin that have different goals and different ways you interact with it. And it’s crazy if you start digging into cryptocurrency, it is a huge rabbit hole. It’s very technical when you get into the behind the scenes and the blockchain, how that all works and stuff. But I think what interests me about this is just the idea of accepting cryptocurrency for payments rather than a traditional US dollar or Euro or whatever, but having the option or maybe the only option of accepting cryptocurrency. And Chris, I would kind of throw that over to you. Is this something that you’re seeing people asking about? Are they wanting to accept cryptocurrency from your stance? Have you heard much about it?

Chris:
Yeah, we do get that as, I wouldn’t say it’s a top feature request, but there’s definitely a segment of people who want crypto payment gateways. And the other interesting thing is that we actually see, I’ve seen a fair number of people using our tool to create crypto training courses because obviously there’s a need for education around this. It’s kind of a new thing. And so that’s just what I’m noticing on the LMS side.

Brad:
Yeah, I mean it’s definitely, there’s some people that are like a hundred percent all four cryptocurrencies. There’s other people that have no interest in it and probably don’t care about it or understand it. And then there’s the people in the middle, they’re like, well, this is interesting. And with all the hype, when Bitcoin was going through the roof, not this past new year, but the year before, it got a lot of interest in Bitcoin and cryptocurrencies because the numbers were skyrocketing. Now they’ve kind of settled back down to more reasonable values. But it is an interesting idea. I think it’s something that when you sit down with a store, whatever you’re selling, whether it’s learning classes, whether it’s products, whether it’s whatever plugins, you need to define how you want to accept payment and how you’re comfortable accepting payment. Just like, do you want to take credit cards? Do you want to offer PayPal? You might bring in some more business if you offer cryptocurrency payments, but you need to kind of understand what that means. How do you take a Bitcoin and convert that into dollars? You have to do that at some point, or you just hold it as more of an investment. But I’m always fascinated to see, I haven’t seen a lot of pay with Bitcoin when I check out at places. I went around my local area here and asked as that just one day randomly if people accept Bitcoin, nobody did. And everybody wanted to talk about it a lot when I asked. So I stopped asking.

BobWP:
I was thinking the same thing. I haven’t seen it hardly on any sites. And it would be real interesting, any of the, I don’t want to say huge players, but I wonder if the people that are accepting Bitcoins, the sites that are, if it’s a smaller online sales, I mean, are there any really bigger ones that are throwing that into the mix or not?

Brad:
I don’t know. The tricky part about crypto is it’s very volatile, so the value changes quickly. So you might imagine someone’s buying something that costs a hundred dollars US dollars, USD, and so they pay whatever the conversion is in crypto, and then the next day crypto drops 10%. Well, instead of making that a hundred dollars, you now made 80 bucks. So I think that’s one of the biggest challenges. It’s not as stable as the currencies we’re used to. So it almost feels like you’re playing with a stock a little bit because it goes up and down. So I think that’s a big turnoff. You want to kind of understand the dollar that you’re getting in the door and not if it’s going to be up or down or if I need to cash out or if I should hold onto it. That’s just a whole nother level of complexity that as store owners, you got enough to worry about. The last thing you want to worry about is how much is your money worth? So it’s a good option. I think we’re seeing more of a push overseas right now than in the us whether that’ll change probably in the future. I do think there is something to crypto, but I think it’s still very, very young and we’re still a little ways out from it really becoming mainstream.

BobWP:
Right. Well, the other Woo news is just that I don’t think there’s really anything to discuss on this is just if anybody’s listening that doesn’t know that the dev chats are back for WooCommerce. I guess they took a break. In fact, I think I read somewhere that they weren’t getting quite the involvement or people weren’t showing up as much as they’d hoped. So they started that again on January 31st. So for all those devs that want to, I guess go and talk WooCommerce, that’s an opportunity for them. And the third one is not woo related, but I thought this is something maybe we might all three of us be able to chime into a little bit. Winners losers in 2018 E-commerce, this is on site called chain storage.com, and they talk about the winners. We kind of all know the winners or whatever, but I thought some of the losers, of course, I don’t want to make it negative, but losers interesting stuff there.
And I am just going to start, because the one thing that I found was it says Office depot.com only takes 3% of office product sales online since amazon.com takes a massive 84%. And I find that interesting in the fact that I went in an Office Depot, I haven’t gone in an Office Depot forever, and they seem to have less options now in the store. I think they’re pushing for people to order online. Obviously they’re not anywhere near doing the success of office products is Amazon, which probably has a lot more office products, but I just noticed we went in, I can’t remember what it was for. It was actually for that grid notepad paper. I don’t know if you know what I mean. It’s notepads that have the grid lines on ’em. Chris probably has one about there. Anyway, it used to go in and there would be all these packs of it and stuff. And man, we had to search everywhere and finally asked somebody, they took us over to this little corner spot and said, oh, down there, there’s a pack. It’s like one pack. So it is just interesting. That kind of caught my eye just from experience. What else there do you see that’s talking about or noting or saying, oh, I’ve experienced that myself?

Brad:
Yeah, I mean, I agree. I think the winners are obvious. Amazon obviously target, Walmart. These are ones that you hear about a lot. We probably are all use at some point. You know what, I’m curious though. It doesn’t actually specifically state, I’m assuming this includes ordering online and picking up at the store just because the transaction is online. So I’m making that assumption. It doesn’t actually state that because I feel like that is the big push. And honestly, the big win that Walmart, target, office Depot, they have physical locations. So to be able to order online and literally drive there and get it in an hour, there’s still a big value to that. Amazon’s quick, but there’s few products and few places you can get something that quick. They do do that fast orders, but it’s usually certain products in certain locations. So I’ve had to do that before where yes, I would love to order this thing on Amazon, but I need it today.
So I had to order it. Something from Home Depot ordered on Home Depot, went and picked it up, boom, just walked in and grabbed it and left. And I think that from the retail standpoint is something these companies need to be going all in on. Walmart has made a huge push in that this past year you probably saw the commercials. If you watch the Super Bowl, even Walmart had the Super Bowl commercials about order online, pickup at the store, the differentiator, I can never say that word. That’s the difference between all these retail stores and Amazon, and they need to play that card as strong as they can.

BobWP:
Well, it’s interesting because on the thing that said that Walmart’s growth outpaced Amazon in five major areas, household essentials, personal care, pets, food and beauty, and you think of those, those would be something you might be more likely to say, I need them. I’ll order ’em online and I’ll pick ’em up. And they might’ve clarified that. That could have been a huge factor actor in their growth because that makes most sense. It’s like your cat or your dog needs food. I’m going to order online and pick it. Just run through, pick it up when I go there versus, oh, sorry Kat, you got to wait a while here because I live in a rural area and it’ll come in two days because I’m a prime member on Amazon in the meantime, just live with it. So anyway, I would say

Brad:
Jet.com is not looking too good. Yeah, I mean they’ve dropped 56% in online transactions year over year. That is not good. Not good at all. So I’ve never ordered from jet.com, but I’ve seen the commercials. Yeah, it’s always interesting to look at these numbers. I think most of it, again, obviously even on the loser side, like sears.com, which is on the brink of bankruptcy, of course their online is suffering. Obvious one. But yeah, another one that stood out too is Wayfair. So the fact that they’re really cornering that market on online furniture sales doubled from 7% in January, 2017 to 14%. This past holiday season for furniture transactions is pretty remarkable because that is a tricky business. Just the size, the shipping piece of shipping someone a couch set or shipping a dining room table. Just logistically, there’s more challenges and more cost around that. So it seems like they have it figured out and they’re growing, which is pretty interesting.

BobWP:
Yeah. Now Chris, you’re pretty rural, right? Yeah.

Chris:
I live outside of a town of 5,000 people and
I have to drive an hour to get to a big box store. And I’m also kind of an anti-consumer. I don’t shop a lot, but I’m finally got pushed over the edge into Amazon Prime this past Christmas, and then I realized I had Prime video, so I kept it. I’ve been updating a lot of the tech in my office, so I kept Prime for that. And so just as somebody who doesn’t have easy access to the box stores, I’m becoming an Amazon Power user. But another thing I noticed was Etsy is not in this article. I have a little home office cabin I’m building, and I went to go buy, I heat this room that I’m in right now by a wood stove, and I went to go buy a fireplace poker at the hardware store, and it was like this cheap thing from China. And I went on Etsy when I got home and there was this twisted beautiful artwork like fireplace poker for a couple bucks more done. So I go to Amazon for the good deals on the stuff that’s everywhere, the tech and everything. But Etsy is really starting to grow on me as if you want something that’s just a little bit artistic or just not necessarily the cheapest, but has a little more design quality to it. I could see Etsy really growing a lot more moving forward as well.

Brad:
I love Etsy. I like Etsy for Christmas shopping for family because it is, you’re right, it’s very unique stuff. So if you have a sense of what maybe a family member that’s a little bit hard to shop for, but things they’re into, you can just go to Etsy and find really creative pieces or whatever kind of in line with that stuff that you’re right, you’ll never find on Amazon or any of the retailers. So yeah, I like Etsy. It’s one that I generally for gift giving, I usually start there and find good stuff. And it’s always got a cool story. It’s a little shop and someone kind of doing it on the side, but producing really cool stuff like you said. And it’s neat. I like Etsy.

BobWP:
Alrighty. Well, those are our stories. I think that’s it. And we’re getting towards the end here. We’re going to do our Woo tools, and I’m going to have Chris shares his last because I want to hear a little bit more about the cool features that come with this WooCommerce piece. But I’m going to let Brad start with his Woo tool. Yeah,

Brad:
My Woo tool is a product for WooCommerce called, it’s from I themes. You’re probably familiar with them. Ithe Sales Accelerator. We talk about reporting and data around WooCommerce and just e-commerce in general and how vital it is. So this is essentially a product that sits on top of your WooCommerce store and brings some really good data at a click or a touch of the screen, various numbers like returning versus new in top countries and spend by day of the week. And you can really drill down on that. It can help you with inventory and kind of intelligently understanding inventory levels and making sure you’re keeping products in stock. It does a lot more than that. I’m definitely kind of high level, but check it out, ithemes.com/sales-accelerator or just search ithe sales accelerator will pop right up. But they always produce really good products, and this is another one, so check it

BobWP:
Out. Yeah, that’s an excellent one. So I don’t know if a podcast is actually a tool, but I’m going to go off the radar here because of the fact that I don’t think we’ll have a show before this comes out on the 19th. My other podcast, I’m going to be having Todd Wilkins head over at WooCommerce and Matt Mullen, the guy that kind of hangs around at WordPress quite a bit, going to have both of them on talking about WooCommerce and the e-commerce space in WordPress, just kind of picking their brains a little bit. So that should be informative in Interesting, and I just thought I’d let everybody know in case they want to pop in and grab that on Tuesday 19th, it’ll be out.

Brad:
Are you cheating on me, Bob? Thought we were the only, I thought we podcast together. I know you got a side podcast you’re not telling me about. Yeah, yeah. This is how I learn. That’ll be a good show. I mean, that’s going to be very informative, so looking forward to

BobWP:
It. Yeah, I think I’ve asked Matt a few times, so I just kept that and I got to talk to him a little bit of Word Camp us, and then I followed up and got him on the show. So it’ll be fun. Hey Chris, you’ve got to tell us more about this cool Woo tool.

Chris:
I will. But first I want to mention that Brad does have another podcast as well with a Matt m Matt Madeira ridiculous one. This goes both ways. I just want to through the air there, but yeah, we won’t get into that too

BobWP:
Much. Will

Chris:
We know Lift Lifter, LMS WooCommerce 2.0 just rolled out? Lifter LMS is four and a half years old, and we’ve had WooCommerce integration from the very beginning. But what happened Lifter, over time, the native e-commerce system got more powerful than the WooCommerce integration. About 20% of our customers use Woo instead of the native lifter LMS for in order to get the payment gateway access they want to get, they’re selling a lot of other products besides courses and memberships and need the full on retail store, or they need some other cool useful extension that Woo has some of the stuff they use for tax management as an example. But what we did with WooCommerce 2.0 is we just upgraded all the features so that everything you could do in the Native Lyft LMS E-commerce around recurring payments and limiting access based on enrollment periods, time periods, payment failures and everything, they’re exactly the same across Native Lifter and in WooCommerce. So if you do want to check that out, you can find the Lifter lms, WooCommerce integration@lifterlms.com. We have two bundles. The Universe Bundle is most of our stuff, and the Infinity Bundle is all of our stuff, and those are other ways to also get access to the Lifter LMS Woo Commerce integration.

BobWP:
Excellent. So yeah, looking forward to checking that out. I know I’ll definitely be doing that. Well, Chris, want to thank you for coming on today’s show. Really appreciate hearing more about Yeah, it’s been great. Yeah, all the cool stuff. I think maybe I’ll have you on the other podcast again sometime soon. Sounds broad.

Chris:
Well, thanks a lot for having me. I just wanted to say thanks to you guys. It’s amazing to come on a show when I’ve listened to you guys long before I’ve been on your show, so it’s an honor. So thanks for having me.

Brad:
Yeah, glad to have you. It’s been a lot of fun. Best of luck with Lifter. It’s really cool to hear your story and see it growing, and it looks like a great product when I definitely will be checking out. Thanks a lot.

BobWP:
Cool. So again, thanks Chris. Brad, always a pleasure, even though I do have another podcast and we’ll see everybody next. Oh, two weeks. Talk to you later. See you.